Help Center › For Artists
When will my campaign start delivering streams?
Timeline expectations for when you'll see streaming results from your campaign.
Stream Delivery Timeline
Understanding when and how streams will start flowing:
Initial Placements (Days 3-7)
- First playlist adds typically occur within 3-5 days
- Immediate streams from active playlist followers
- Initial spike in daily stream counts
- Real-time tracking begins in your dashboard
Peak Performance (Days 7-21)
- Most playlist placements happen during this period
- Highest daily stream counts typically occur
- Cross-platform streaming growth visible
- Algorithm boost on streaming platforms may begin
Sustained Growth (Days 21+)
- Organic discovery through playlist algorithms
- Long-term fan acquisition continues
- Related artist discovery increases
- Potential for algorithmic playlist additions
What to Expect
- First Streams: Within 48-72 hours of first playlist placement
- Peak Activity: Week 2-3 typically shows highest stream velocity
- Platform Boost: Spotify/Apple Music algorithms may pick up momentum
- Long-term Impact: Quality placements continue generating streams for months